MV Agusta F3 27.11.2010

The completely new and much anticipated MV Agusta F3 was recently launched at the world's biggest and most important motorcycle show, EICMA Milan, where Motociclismo magazine organised a poll to find 'The Most Beautiful Bike of the Show'. Of over 12,000 votes cast, the F3 captured 39%, nearly twice that of the next entrant and well ahead of every other new model at the show.

MV Agusta describes this new model as 'a work of art on wheels' and its exceptional styling and advanced technology will take this classic Italian marque into the middleweight supersports category, with all guns blazing. The competition is already nervously looking over its shoulders!

The F3 completely redefines this category and sets new standards that other supersports bikes will be compared to and judged by. Light weight, enormous power and sophisticated electronics ensure standards of performance that will push the concept of supersports to the extreme.

The styling, as with its bigger brother the F4, is pure MV Agusta genius, but the F3 is even more unique, with incredible attention to detail. For example, the exhaust system has a fabulously distinctive triple pipe, side exit muffler – just one example of design and function in perfect motorcycle harmony.

The three cylinder 675cc engine layout pays homage to MV racing heritage, with this famous marque having won an unprecedented number of grand prix races and world championship victories, in its racing history. This incredibly short and narrow engine, with its unique counter rotating crankshaft, is the most powerful and most compact ever seen in this category.

The electronics have been specifically designed for the F3. For the first time on an MV and on any middleweight bike, there is Ride By Wire, with multi-maps controlling the fuel injection to optimize power output in all conditions. Traction control has been incorporated into the engine management, raising the dynamic control to a new level.

Frame design is advanced, with a combination of a steel frame and alloy side plates, wrapped around the compact engine. A long single sided swingarm improves traction and gives maximum feedback to the rider. Other chassis components are up to the usual impeccable MV standard. Fully adjustable Marzocchi front forks complement the Sachs rear shock absorber. Brembo radial calipers and discs, activated by a Nissin master cylinder are simply the best available and set the standard for others to follow.

The new MV Agusta F3 fuses unrivalled history and high tech future, giving form to the most beautiful and technologically advanced middleweight supersports motorcycle that clearly marks the beginning of a new era.

For the first time in the UK the NEW MV Agusta F3 will be on show at Motorcycle Live, NEC, Birmingham 27 Nov – 5 Dec 2010.